{"product_id":"free-guide-the-beauty-pros-guide-to-setting-up-your-business-the-right-way-for-beauty-professionals-ready-to-build-a-business-that-actually-works","title":"FREE Guide: The Beauty Pro's Guide to Setting Up Your Business the Right Way | For Beauty Professionals Ready to Build a Business That Actually Works","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"18:1-18:147;423-569\"\u003e\u003cstrong\u003eThis is a free guide — no payment required. Click the button below, enter your name and email, and your guide arrives in your inbox instantly.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"22:1-22:100;576-675\"\u003eAre you a beauty professional who is brilliant at your craft but struggling with the business side?\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"24:1-24:183;677-859\"\u003eYou are not alone. Most beauty professionals spend years figuring out branding, Instagram, pricing and systems completely on their own — making every mistake available along the way.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"26:1-26:203;861-1063\"\u003eThis free guide gives you the five foundations every beauty business needs — written by a lash tech who built her business from scratch after leaving the NHS, with no business background and no roadmap.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"30:1-30:48;1070-1117\"\u003e\u003cstrong\u003eWhat's inside — 5 chapters completely free:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"32:1-33:158;1119-1317\"\u003e✦ \u003cstrong\u003eChapter 1 — Your Brand Foundations\u003c\/strong\u003e How to build a recognisable, professional brand using Canva — colours, fonts, logo and consistency. The three things that transformed my Instagram overnight.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"35:1-36:181;1319-1536\"\u003e✦ \u003cstrong\u003eChapter 2 — Your Instagram Bio\u003c\/strong\u003e The four things your bio must do — and a simple formula that turns profile visitors into bookings. Most beauty professionals are losing clients from their bio without realising it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"38:1-39:162;1538-1745\"\u003e✦ \u003cstrong\u003eChapter 3 — How to Show Up on Instagram\u003c\/strong\u003e The three content types every beauty business needs, how often to post, and the difference between Reels, carousels and single images — and when to use each one.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"41:1-42:160;1747-1944\"\u003e✦ \u003cstrong\u003eChapter 4 — Setting Your Prices\u003c\/strong\u003e How to calculate your real costs, why you are probably undercharging, and exactly how to position yourself so you attract the right clients at the right price.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"44:1-45:123;1946-2106\"\u003e✦ \u003cstrong\u003eChapter 5 — Your Booking System\u003c\/strong\u003e Fresha vs Calendly, how to reduce no-shows with deposits, and what your booking system needs to collect from every client.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"49:1-49:32;2113-2144\"\u003e\u003cstrong\u003eHow to get your free guide:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-decimal flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\" data-sourcepos=\"51:1-54:17;2146-2312\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"51:1-51:26;2146-2171\"\u003eClick the button below\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"52:1-52:67;2172-2238\"\u003eEnter your name and email address — no payment, no card details\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"53:1-53:57;2239-2295\"\u003eCheck your inbox — your PDF guide arrives immediately\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"54:1-54:17;2296-2312\"\u003eStart reading\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"58:1-58:35;2319-2353\"\u003e\u003cstrong\u003eThis free guide is for you if:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\" data-sourcepos=\"59:1-62:97;2354-2672\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"59:1-59:87;2354-2440\"\u003eYou are a lash tech, nail tech, brow artist, aesthetician or any beauty professional\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"60:1-60:75;2441-2515\"\u003eYou are good at your treatments but the business side feels overwhelming\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"61:1-61:60;2516-2575\"\u003eYour Instagram is active but not converting into bookings\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\" data-sourcepos=\"62:1-62:97;2576-2672\"\u003eYou want to understand what you need to do — in the right order — before investing in anything\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"66:1-67:299;2679-3002\"\u003e\u003cstrong\u003eWant the full guide?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"66:1-67:299;2679-3002\"\u003eThe complete 10-chapter guide — including how to grow on Instagram beyond your local area, create digital products, build online courses, set up sales funnels and build income beyond your treatments — is available for just £27. You will receive details about this after downloading your free guide.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"71:1-72:77;3009-3125\"\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e PDF — free instant download\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\" data-sourcepos=\"71:1-72:77;3009-3125\"\u003e\u003cstrong\u003eDelivery:\u003c\/strong\u003e Arrives in your inbox immediately after you enter your details\u003c\/p\u003e","brand":"Lashes by Victoria","offers":[{"title":"Default Title","offer_id":56032705446273,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0815\/9517\/1138\/files\/0A654C71-19CD-438C-AF3A-3F42F12EAB9A.jpg?v=1785834533","url":"https:\/\/www.lashesbyvictoria.co.uk\/products\/free-guide-the-beauty-pros-guide-to-setting-up-your-business-the-right-way-for-beauty-professionals-ready-to-build-a-business-that-actually-works","provider":"Lashes by Victoria","version":"1.0","type":"link"}